Now that Opel/Vauxhall is no longer a GM company, where will Buick get its design and development? The GM division is apparently doing well with its SUV-based lineup and is debuting new vehicles and a luxury sub-brand. They won’t be able to rely on Europe anymore to produce badge engineered cars for them. The Detroit Free Press says,
GM will rely more on engineering and design resources in Asia. The learning curve must be steep, or the consequences will be grave.
But, with the Avenir and Avista, we saw that Buick’s American design teams have a bunch of talent that could keep the brand moving forward and becoming more desirable if they unleash it.