If your Ford had a Matthew McConaughey, it would be a Lincoln

Ford U.K.s new 'Backbone of Britain' advert.

This one is on Fords commercial vehicles range.

The Ford Rangers, the Transit Courier, Transit Connect, Transit Custom and Transit.

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Ford did a ‘backbone of Britain’ advert back in the 2000s, which was just the Ford Transit. 

Ford has also been promoting mental health in young males which is the demographic for the least likely age and gender to open up about mental health issues.

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