It's quite simple really. Racing Livery Console/Controller skins.
They'd be doable for any current system, PS3/PS4, Wii/Wii U, Xbox 360/Xbox One.
Controllers would be
$35 $25, Consoles would be $50 $45. And might have options for personalization like numbers and name plates with flags.
So, good idea? If so, I'll start working on a bunch and throw the results up here tomorrow for sale on my store.