How do you sell a unicorn car?

Illustration for article titled How do you sell a unicorn car?

So. I brought a car home tonight. I may buy it tomorrow. The gauges are the right color. The transmission is the wrong kind. I feel lost and small in it (I'm over six feet tall, but I'm used to a car that I pretty much wear).
I haven't figured out how to work the radio yet.
It goes fast. It's really, really quiet when it goes fast. When I drove it down the empty freeway tonight, I had the radio tuned to the weather band, and the alternating robotic female and male voices describing weather systems and daily vs all time highs and lows somehow was perfect for that drive.
I think I like it.


And that presents a dilemma. One that I hadn't wanted to face. Do I sell my car? The car that is mine? The only one like it? Something that started out sweet, had some real highs and lows, became a joke for a while, then became a signature? I can't give it to a dealer. They wouldn't know what they had. I'm not sure I want to sell it, but I don't really want to insure two cars. It's low-mileage, nothing mechanical has ever gone wrong with it in the eight years I've owned it. It has fewer than 80,000 miles on it (and I will be keeping it at least until I can take a picture of it at 80085), a few biggish-deal custom things done to improve it, and a lot of life left.

How do you find the right buyer for a unicorn car?

Help me Oppo, you're my only hope.

Also, in hindsight, either that image is way dirtier than I remember, or I am.

Maybe both.

The unicorn in question, for those who don't know:

Illustration for article titled How do you sell a unicorn car?

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