From the press release back in March:
"Indian Motorcycle, the first American motorcycle company, revealed a custom-built streamliner named the “Spirit of Munro.” The one-of-a-kind vehicle was unveiled in a special surprise announcement on Saturday, March 9 at Daytona Bike Week following the reveal of Indian Motorcycle’s new Thunder Stroke 111™ engine — the incredible new power plant for the upcoming 2014 Indian Motorcycle.
Fully custom-built, the Spirit of Munro is an all-metal tribute to the racers and mechanics throughout history who have collectively built the legacy of record-breaking racing performance and strength that is Indian Motorcycle. The streamliner was named in honor of Burt Munro’s, “Munro Special,” the historic 1920 Indian Scout that broke the under-1000cc land-speed record in 1967 at the Bonneville Salt Flats as famously portrayed in the motion picture “The World’s Fastest Indian.” “The Munro family is very happy to see such a wonderful tribute to our Father," says Burt’s Son, John Munro. 'We see how Dad's passion inspires motorcycle riders to this day, as the Spirit of Munro will surely do for years to come.' "
If you don't know who Burt Munro was, go watch "The World's Fastest Indian." Now. It's a great motorcycle film (not entirely true to history) with some awesome vintage salt flat cars running at Bonneville.