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They do things differently out foreign

If I go down to my local Ford dealer, they’ll be happy to sell me one of these, a Kuga or a Mondeo:

Illustration for article titled They do things differently out foreign
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Illustration for article titled They do things differently out foreign

If I went instead to a Ford dealer in the US or Canada, they’d have the same cars (albeit with spark plugs and two pedals) but they’d have different names, being an Escape or a Fusion respectively. Which brought a thought: the Americans share their continent with many other countries. What names to they use?

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Let’s start with the American’s southern neighbour. I’d expect they do whatever the Americans do and so it is.

Now let’s head on down south. Quite a lot of that part of South America that isn’t Brazil is called Argentina. So they do what the Mexicans do? Nope. Kuga and Mondeo. Head west over the Andes then to a place that’s their version of Norway. Just like Argentina? Nope. Escape and Fusion. Go to Argentina’s northern but Portuguese speaking neighbour? No Kuga/Escape but they do have a Fusion. Uruguay? Opposite to Brazil.

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Time to go further afield. Kuga only.

A different continent (and be slightly surprised to find it available in English but it’s a multi ethnic place)? Mondeo and Kuga.

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So there we have it. There’s no particular rhyme or reason behind what names are used.

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