Casey Neistat makes high quality, DIY, spirt raising YouTube videos, which Mercedes somehow saw as marketable. Recently, he's made a kick-ass commercial for Nike, ridden into the eye of Hurricane Sandy on bicycles, and made a surprise visit to his girlfriend in South Africa. At any rate, they've given him a CLA to make the best commercial ever, which is his way. Part one of four went up on YouTube today. We'll see how it goes.