Well because higher insurance premiums of course!

When I bought the 1968 Mercury Montego back in 2011 it was valued on the NADA guide for an "average" retail of around $7,500. So logically, that's what I sent the insurance value at.

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It's now around $10,250, but was $10,787 last month. So I just jacked the insurance up to $11,000.

I guess claiming it as an "investment" to my wife is actually true, who knew!